Build Your Audience – free audience consultancy (pilot project)
Do you need help to identify, communicate with, and build your audience? Looking to target a specific audience sector, e.g. older people? Wondering if you should you use traditional marketing techniques or new media?
Arts Audiences recognises that even the most creative and productive of organisations can struggle with a lack of information about their audience, or with what to do with audience data when they have it.
In this pilot scheme, Arts Audiences will provide free audience consultancy from Heather Maitland this area to 3 organisations. Participating organisations will assist in documenting the process and results, which will be publicised to make learning outcomes available to the wider arts community.
In order to maximise learning, brief case studies of all 3 consultancies will be published on this website – if you’re interested in applying for this, there are more details here

